About Superpixel

SHARE

Superpixel is a media organization that aims to provide fast and credible information for developers, publishers, and general gamers that are interested in China’s gaming industry

In the past few years, China has become one of the leading forces of innovation when it comes to video game development and marketing strategies. Cities like Shanghai and Chengdu are growing into creative hubs on par with LA and Montreal, and Chinese games like Genshin Impact and AFK arena are winning over players around the world.

The highly competitive and demanding nature of the games market has given birth to this new wave of incredible Chinese games. Players are willing to spend more time than money on games, and the ever-changing government policy and regulations also prove to be a big challenge. It’s astonishing to see how video game companies struggle to thrive, and there are so many stories and nuances to be shared.

We as a group of senior video game journalists that have years of experience and deep connections within the Chinese gaming industry founded Superpixel, to answer questions the world might have for the fast-growing Chinese gaming scene, and to provide a deep look into the belly of the beast.

We always welcome your feedback and suggestions through our website ticket system or send us an E-Mail to support@superpixel.com.

For business and inquiries, contact bd@superpixel.com.

SHARE THIS STORY
GET OUR RSS
You May Also Like
The new Harry Potter Mobile Game is Dominating Social Media in China
Isabella Jiangcheng, September 14
Kokomi's Upcoming Release Makes Waves in Genshin Impact Community
Ari, September 17
Underage Chinese Players Rent Accounts to Subvert New Age Restriction
Dan, September 8
China Calls to Discourage ‘Slash Fiction’ in TV Productions
Isabella Jiangcheng, September 16
Genshin Impact developer miHoYo is Suing Bilibili on 7 cases Simultaneously
Kongru, September 7
Survival Games are now the Highest Grossing Mobile Category, with China Being the Biggest Winner
CaesarZX, September 1
Eastward - the Most Unforgettable Adventure This Fall
Dan, 2 days ago
China Launches a Reporting Platform to Monitor Gaming Companies’ Violations
Isabella Jiangcheng, 2 days ago
Ex Astris, a New 3DPRG Game from Arknights’ Developer Hypergryph, Released its First Teaser
Isabella Jiangcheng, September 15
Esports Industry in China: through the Window of the 2022 Asian Games
Dan, September 10
The Metaverse Behind ZQGame‘s Soaring Stock Price
Dan, September 9
Hard working leads to miracle? ByteDance shifts focus back to its gaming business
Dan, September 4
China's second largest e-commerce platform to ban 87 games including Call of Duty and Animal Crossing
Isabella Jiangcheng, September 4
Aftermath of China’s strictest video game age restriction mandate
Kongru, September 4
China's largest ACG video website Bilibili has invested in 15 game developers this year
Dan, September 4
Just Dance China’s New Song Sparks the Memories of A Whole Generation
Dan, September 1
Fighting the nightmare – when small developers encounter DDoS attacks
Dan, September 1
Tencent donated 100 sports fields on the first day under China’s strictest video game age restriction mandate
Kongru, September 1
Breaking:China has established the strictest video game age restriction ever.
Kongru, August 30
Genshin Impact’s new viral tracksuit is one of the best meta-memes
Kongru, August 27