E3 2023 has been canceled.
News on #E32023 from the source. pic.twitter.com/BK7TUlb8mZ
— E3 (@E3) March 30, 2023
The Entertainment Software Association (ESA) has announced the cancellation of E3 2023, following multiple video game publishers and companies pulling out of the upcoming Electronic Entertainment Expo over the last few weeks. The ESA cited a lack of sustained interest necessary to execute the event in a way that would showcase the size, strength, and impact of the industry.
ESA President and CEO Stanley Pierre-Louis blamed Covid-19 and a bad economy as some reasons for the cancelation:
We were off to a strong start. There was interest among exhibitors, industry players, media, and certainly the fans... Ultimately, however, there were challenges that proved too large to surmount.
First, several companies have reported that the timeline for game development has been altered since the start of the Covid pandemic. Second, economic headwinds have caused several companies to reassess how they invest in large marketing events. And third, companies are starting to experiment with how to find the right balance between in-person events and digital marketing opportunities.
The ESA is still committed to providing a platform for the game industry to market new games and meet up in person, but it wanted to find the right balance based on the industry’s current needs.
Source: Twitter