During the LoL S12 Worlds, Bilibili, China's prominent video-sharing platform, initiated the commendable "Tower Watcher Charity Program." The program ingeniously converted online fan interactions into tangible support, raising a significant 400,000 CNY. This fund was utilized to supply essential equipment packs to the dedicated tower watchers of Shanxi, individuals responsible for preserving and protecting over 600 of the province's historic towers.
This initiative, marrying the realms of esports and heritage conservation, resonated profoundly with the phrase "人在塔在," or "Live and die, I stand with the turret." Originating as Garen's Chinese line from League of Legends, it aptly captures the unwavering spirit of both gamers and the traditional tower watchers.
Bilibili's Charitable Drive for Shanxi's Tower Watchers Revs Up for S13
As the anticipation builds for the imminent S13 Swiss Stage Round, Bilibili has announced the rekindling of its #TowerWatcherCharityProgram. This year, contributions will be determined by the S13 LPL cumulative tower defenses and engaging audience participation, further bolstering the support for these heritage guardians.
Bilibili's commitment to blending esports enthusiasm with cultural reverence stands as a shining example of how modern entertainment platforms can play a pivotal role in heritage preservation. The initiative has garnered widespread acclaim, with notable endorsements from the China Siyuan Project Foundation and Shanxi Provincial Cultural Relics Bureau.
Source: Weibo